Thousands of people flock to downtown Columbia every summer to celebrate Latin culture through its food, art, dance, and music in a fun, family-oriented environment.

Endorsed by the City of Columbia and Richland County, the purpose of the Main Street Latin Festival is to showcase the culture and vitality of Columbia’s Latin community. This is done by bringing together diverse groups of people to celebrate Latin culture through food, art, dance and music in a fun, family-oriented environment.

Year after year, thousands of people fill Main Street in beautiful downtown Columbia, SC. The streets are filled with the sounds of salsa, merengue, reggaetón and grupero music, folkloric dancers and Latin foods.

The streets of beautiful downtown Columbia are filled with the sounds of salsa, meringue, reggaetón and grupero music. Folkloric dancers share dances that have been long been a part of their culture. Vendors sell Latin gifts and souvenirs, as well as traditional cuisine that crowds form long lines to savor.

Food, beverages, and merchandise are available for purchase throughout the event.