Mission and Vision:

At our family farm, enjoy a day of growing at the farm, from picking in the orchard to tasting at our restaurant’s farm table or by bringing our products home to your table. We want your time here to be spent making memories. Join us at Apple Holler and experience the magic of apples.

We want to earn a reputation as the best employer in the area:

We will hire the most qualified people we can find. We will support our employees’ development both within and outside our company. We believe that only a happy and professional staff can give the level of personal service that we demand. We see an investment in people to be a worthy investment in the future of Apple Holler.

We want to be successful:

We will consistently deliver our service guarantee that every guest will leave Apple Holler feeling better than when they arrived. We will provide outstanding service – the kind of unique and personal care that our guests will tell their family and friends about.

We want to be good citizens of our community and our planet:

We will support worthy charities with money, resources, and volunteers. We will be environmentally responsible. We will recycle, conserve water, and reduce our use of chemicals. Whenever possible, we will select suppliers who are environmentally friendly.

We want to maintain a personal working relationship with our staff:

We will create a trusting relationship with our staff. In this atmosphere, we can work out difficulties and make decisions together.

We want to have fun:

People come to Apple Holler to have a good time. We want each guest to enjoy their experience at Apple Holler so much that they can’t wait to tell their friends and family about it.