With 24 rides, games and prize wheels, a food court and free admission, the Steel Pier is successfully luring back the family trade to a town that had become a one - dimensional casino resort. A custom made, double-decker carousel, fashioned by Italian craftsmen, features hand-painted scenes from Atlantic City's past.

Now with several increasingly successful seasons under their belts, the group has set its sights clearly on the future with plans for a water park and bigger, faster, more thrilling attractions. These modern - day pioneers hope that their success will give other entrepreneurs the courage to continue to revive the family entertainment that once made Atlantic City the Queen of Resorts.