The U.S. Cellular Center Asheville is Western North Carolina's preeminent multi-purpose event facility and is managed by the City of Asheville.  The USCC first opened its doors to the public in 1974 and has since hosted thousands of events, including concerts, sporting events, trade and consumer shows, and graduations.

The U.S. Cellular Center consists primarily of four venues:

• ExploreAsheville.com Arena with a capacity for up to 7,200
• Thomas Wolfe Auditorium with a capacity for up to 2,431
• Banquet Hall with a capacity for up to 500
• Exhibition Hall with a capacity for 2,000